Fresh Egg well known for their fabulous Web Design and Search Engine Optimisation initiatives have just become a sliver corporate partner of the Sussex Wildlife Trust. The decision to participate in the work of the Trust was a result of our MD Adam Stafford’s passion about the natural world and the wildlife of the county that’s evidenced by his dedication to tracking and shooting deer – but only and exclusively with a camera as his Deer Diary website shows!

The Sussex Wildlife Trust was formed in 1961, and is now the largest conservation organisation dedicated to conserving the natural heritage of Sussex.Our county has such a huge range of habitats from the dramatic coastlines around us, to the beautiful grazing marshes, the stunning chalk hills of the South Downs and internationally rare heathland. The aim of the Sussex Wildlife Trust is to conserve the Sussex landscape, wildlife, and its habitats, and to use its knowledge and expertise to help the people of Sussex to understand, enjoy and preserve them.It’s amazing that there are now 25 reserves through Sussex and membership of the Trust allows Fresh Egg and all its employees access to them all.

Adam felt motivated to get involved with the work of the Trust for a number of reasons. He met the Burrell family at the 3,500-acre Knepp Castle estate recently. Once a traditional dairy and arable farm, it is being “rewilded” under the direction of Charles Burrell, who has had stewardship of the estate since he was 21.Nowadays you will find that internal gates and fences have all been torn down and the old dairy cows have been replaced with a herd of Old English Longhorn cattle, Exmoor ponies have recently been introduced as well as Fallow deer and Tamworth pigs which have all been set loose to roam around as they like. Adam admits he found that a brave and inspiring decision and the Estate’s fields now hum with insects and birds including skylarks, whitethroats, blackcaps, nightingales, stonechats, woodlark and buzzards as well as several very rare butterflies, beetles, bees and bats.

Seeing that dedication in action, Adam made the decision that as a company we should definitely get involved.That certainly rings true with the Fresh Egg moto of “giving something back” to the whole community.And we could think of nothing better than being able to give back the wildlife and natural beauty of Sussex?We’re thrilled to be members and to be involved in such a brilliant cause, and the staff have no doubt that in the not too distant future we’ll all be talked into clearing culverts, planting trees (already done) or possibly counting skylarks!